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Privacy Policy

Last updated: January 15, 2025 · Draft pending legal review

This Privacy Policy explains what information Simply Scale Me collects when you visit our website, join our email list, or contact us — and what we do with it. We keep it simple: we collect only what we need, we tell you why, and you can ask us to delete it.

1. Who we are

Simply Scale Me is an affiliate-led education brand, led by Lisa Fitzpatrick ("The Internet Lady"), that helps everyday entrepreneurs and small-business owners build a clear online presence and use AI-powered marketing tools with confidence. We are based in the United States.

For anything in this policy, you can reach us at [email protected].

2. The information we collect

We only collect the information you choose to give us, plus a small amount of basic, non-identifying data about how the site is used.

  • Information you give us. When you complete a contact form, join our email list, or request a call, we may collect your name, email address, and — where a field asks for it — your business URL or a short description of what you need help with.
  • Newsletter and course interest. If you opt in to our emails, we record the email address you subscribed with and the date you subscribed (so we can show your consent was given).
  • Usage data. When you browse the site, our analytics tools may collect non-identifying data such as the pages you visit, the time spent on each page, your approximate location (country/region), the type of device and browser you use, and the site or link that brought you here.
  • What we do not collect. We do not ask for or store payment card numbers on this website. If we ever sell a paid program directly, card details will be handled by a secure, PCI-compliant payment processor — not by us.

3. How we use your information

We use the information above to:

  • Reply to your questions and provide the guidance, resources, or next steps you asked for.
  • Send the emails you opted in to receive — website and AI tips, learning content, and occasional updates or recommendations.
  • Suggest relevant Scale.gg resources or tools when they genuinely fit what you told us you need.
  • Understand what content helps people most, so we can improve the site.
  • Keep the site secure and prevent abuse or spam.

We do not sell your personal information, and we do not rent our email list to anyone.

4. Email marketing and opt-in consent

Our emails are opt-in only. You will only receive marketing or educational emails from us if you actively submitted a form or checked a box agreeing to hear from us. We do not add you to our list because you downloaded something, followed us on social media, or because a third party sold us your address — we never buy lists.

You can unsubscribe at any time using the "unsubscribe" link at the bottom of every email we send. Unsubscribing takes effect immediately and we honor it without requiring a reason or a login. You can also email us directly to be removed.

Our emails include a physical mailing address and a clear sender identity, in line with United States CAN-SPAM requirements. If you have trouble unsubscribing, contact us and we will remove you manually.

5. Sharing your information and affiliate disclosure

We share personal information only with the service providers we use to run this website and our email — never for their own independent marketing. These may include our email marketing platform, our website host, calendar scheduling tools, and analytics providers.

Affiliate disclosure

Simply Scale Me participates in affiliate marketing. This means we may earn commissions from Scale.gg and other partners when someone signs up for or purchases a product or membership through a link on this site. This comes at no additional cost to you, and it is one of the ways we keep our educational content free.

We only recommend products we believe are a genuine fit. When a link is an affiliate link, we identify it or disclose it near the recommendation. Our opinions are our own and are not paid for by any partner.

6. Third-party tools we use

To run the site and serve you, we rely on trusted third-party services. These may include:

  • An email marketing platform — to store your email address and send the messages you opted in to.
  • A website hosting and content platform — to serve this website.
  • A calendar and scheduling service — when you book a call, the scheduling tool collects what is needed to confirm the appointment, and it may set its own cookies.
  • An analytics provider — to measure non-identifying usage patterns.

Each of these providers has its own privacy policy and its own way of handling data. We encourage you to read their policies if you want the full picture. We do our best to work only with providers that take privacy seriously.

7. Scale.gg memberships and other companies' policies

When we recommend Scale.gg, we are acting as an affiliate. If you choose to sign up for a Scale.gg membership, you are entering into an agreement directly with Scale.gg, not with Simply Scale Me.

That means Scale.gg's own Terms of Service, Privacy Policy, billing terms, refund policy, and support are governed by Scale.gg — not by this website. Their pricing and terms can change, and we always recommend you confirm the current details from Scale.gg's official offer before buying. Any additional learning we offer about ScalePlus ProMax is educational and does not change the fact that your account is governed by Scale.gg.

8. Your privacy rights

Depending on where you live, you may have specific rights over your personal information. We honor these requests regardless of where you are if they are reasonable and reasonable to act on.

  • Access. You can ask what personal information we hold about you.
  • Correction. You can ask us to fix information that is wrong.
  • Deletion. You can ask us to delete your personal information, and we will unless we are required to keep it for a legitimate reason.
  • Opt-out of marketing. You can unsubscribe at any time.
  • Data portability. You can ask for a copy of the information you gave us in a common, readable format.

If you are in the EEA or UK (GDPR): our lawful basis for processing is your consent (for emails) and our legitimate interest in running and improving our website. If you are a California resident (CCPA/CPRA): you have the right to know what we collect, to request deletion, to correct it, and to opt out of the "sale" of personal information — while we do not sell your information, you may still contact us to be sure. To exercise any of these rights, email [email protected].

9. Cookies and tracking

Like most websites, we use cookies and similar technologies to keep the site working, remember your preferences, and understand how it is used. You can read the full detail in our Cookie Policy, and you can manage or block cookies in your browser settings at any time.

10. How long we keep your data, and how we protect it

We keep your personal information only as long as we need it to serve you — for example, as long as you remain subscribed to our emails, or as long as needed to answer a question you sent us. After that we delete it or make it anonymous. We use reasonable administrative and technical safeguards, including reputable service providers, to protect the limited information we hold. No method of transmission over the internet is 100% secure, but we take this responsibility seriously.

11. Children and changes to this policy

Our services are intended for adults and business owners, not for children under 16. We do not knowingly collect information from children.

We may update this Privacy Policy from time to time. When we do, we will change the "Last updated" date at the top and, where the change matters, note it on this page. Continued use of the site after an update means you accept the revised policy.

12. Contact us

Questions, requests, or concerns about your privacy? Email us at [email protected]. We read every message and will do our best to respond promptly.